Solution designed to locate and mark duplicated entries in the database.
Identification of duplicate. Features
- Assigns a letter code according to the name and address.
- Identifies existing duplicate records in the file according to this letter code.
- Indicates the degree of similarity between records identified as duplicates.
How does it help you
Detects the sending of duplicated letters to same addressees.
Allows you to save costs, since each duplicated entry in the database means the sending of redundant and unnecessary letters to the client.
The client profiles is completed obtaining an accurate and valuable information.
Your brand will provide trustworthiness to the client, thus building loyalty to the client, whilst even avoiding possible negative campaigns.
This on-line component becomes the ideal complement of the traditional off-line systems for location of duplicate items. The joining together of both types warrants us that we have a reliable, quality and high-potential database.
Cases where the deduplication of data is recommended:
- In company merger processes that need to share client databases.
- In acquisitions of external databases for the carrying out of one-off campaigns.